The government has stepped in to pay a portion of the newly-unemployed’s wages. But this isn’t such a new idea.
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One missing or wrong word in any communications could be the difference between smooth sailing for business owners and expensive litigation.
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Can you harness the crowded news agenda around Covid-19 to tell important stories and build your reputation as a thought leader?
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How often are innovative ideas thought of but not followed through? Too often. Maybe a little more courage is required?
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Continue ReadingTHE POWER OF A VACUUM
What lessons can businesses learn from the unexpected emergence of Amy Klobuchar in the New Hampshire Primary?
Continue ReadingTHE BIGGEST STRATEGIC MARKETING MISTAKE I’VE SEEN
Is your marketing strategy spending too much time getting tactical and not enough time thinking about the big picture?
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